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A New Beginning: The Conclusion of the Fiscal Year for Australian Enterprises

The End of Financial Year (EOFY) is a crucial time for businesses in Australia, signalling the close of one financial year and heralding the start of a new one. It is a time where businesses must ensure financial records are accurate and up to date for lodging tax returns to the Australian Taxation Office (ATO),…

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Establishing a Rhythm for Achievement via Daily Online Seminars

In the uncertain economic climate, the “Come Market Your Business With Me” program aids small to medium-sized businesses (SMBs) through a series of daily webinars. These webinars are designed to help businesses stay up-to-date with their marketing needs by maintaining a regular plan of action. Email marketing is highlighted as a critical tool for customer engagement.…

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Google Ads: Comprehensive Guide for 2024

Google Ads, the online advertising platform by Google, is strengthening its impact as the driving force behind digital marketing as we move into the second half of 2024. Utilizing this powerful tool enables businesses to boost their visibility, draw in more traffic, and ultimately, propel sales. This article will discuss the revamped features, strategies, basics…

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Creating a Streamlined Sequence of Content for E-Commerce Businesses using Klaviyo and Shopify through Integration with Robotic Marketer.

Content Sequencing is the strategic planning and delivery of content based on customer behavior and preferences, which is crucial in e-commerce to drive customer engagement and sales. E-commerce businesses that use platforms such as Shopify and Klaviyo can substantially enhance their content sequencing strategies with the help of AI via Robotic Marketer. Content sequencing involves…

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Understanding a Sales Process Audit: A Comprehensive Guide

A sales process audit is a vital tool for any organization looking to fine-tune its strategies and improve results. It involves a methodical examination of your existing sales processes to identify strengths, weaknesses, opportunities, and threats (SWOT analysis). The primary goal is to detect inefficiencies and areas for improvement that contribute to a more productive…

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A Fast Handbook for SAP Partners on How to Optimize Their MDF Funds

For SAP partners, Marketing Development Funds (MDF) represent a significant asset that can drive business growth, expansion and enhance brand alignment. MDF funds, allocated by SAP to its partners, provide a valuable opportunity to invest in marketing strategies that promote SAP solutions, generate demand and boost revenue growth. Presenting an effective use of MDF funds…

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