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AI’s Emergence in Political Campaigns: Intelligent Campaigning is the Way Ahead.

blog, campaign management, campaign manager, electioneering, electorate, marketing plan, marketing strategy, political campaign, political marketing strategy, UncategorizedJuly 24, 202434Views0Likes0Comments
The political sector is undergoing a major transformation and appears ready to adopt more future-focused strategies. A significant factor driving this change is the growing influence of Artificial Intelligence (AI). This technology is redefining how political campaigns are planned and implemented, as well as enhancing politicians' connection with voters. AI tools such as Robotic Marketer…

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Marketing Strategies in Contact Centers: How They’re Being Employed

blog, contact center marketing, contact centers, content plan, KPIs, marketing plan, marketing strategy, measurements and metrics, Uncategorized, UVPJuly 22, 202437Views0Likes0Comments
Contact centers play a pivotal role in customer service and a crucial part of a company’s marketing strategy, progressively enhancing customer engagement, fostering brand loyalty, and boosting sales through advanced marketing procedures. Implementing marketing strategies for contact centers is crucial as it aligns to the broader business goals and optimizes revenue opportunities. The first step includes…

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Every Small Business Should Implement these B2B Marketing Tactics

B2B business strategy, b2b marketing, blog, marketing plan, marketing strategy, marketing tactics, Small Business, UncategorizedJuly 17, 202434Views0Likes0Comments
Small businesses need to remain proficient and smart about their marketing to attract and retain potential clients. This article presents the imperative marketing tactics these businesses should incorporate, the necessity of monitoring performance, and how digital dashboards like those offered by Robotic Marketer can amplify your marketing efforts. 1. A strong brand identity differentiates your…

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Detailed Guide on Establishing Discipline in Marketing: A Step by Step Approach

blog, discipline, Marketing Campaign, marketing channels, marketing plan, Structure, UncategorizedJuly 2, 202437Views0Likes0Comments
Creating a disciplined approach to marketing involves systematic organization and consistent implementation of processes. These principles bring about efficiency, align marketing efforts with business objectives, and provide metrics for continuous improvement. Firstly, structuring marketing processes ensures that such procedures are institutionalized and predictable. A formulated marketing strategy, including channel selection, key performance metrics, and budget allocation,…

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A Fast Handbook for SAP Partners on How to Optimize Their MDF Funds

blog, marketing plan, MDF funds, ROI, SAP Partners, UncategorizedJune 14, 202432Views0Likes0Comments
For SAP partners, Marketing Development Funds (MDF) represent a significant asset that can drive business growth, expansion and enhance brand alignment. MDF funds, allocated by SAP to its partners, provide a valuable opportunity to invest in marketing strategies that promote SAP solutions, generate demand and boost revenue growth. Presenting an effective use of MDF funds…

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Navigating the Marketing Labyrinth: A Handbook for Evaluating Your Technology Stack

blog, email marketing, Marketing, marketing plan, marketing strategy, ROI, Social Media Marketing, tech stack, tech tools, UncategorizedJune 10, 202430Views0Likes0Comments
In this technology-driven era, a robust and efficient tech stack plays an integral role in the success of marketing endeavors, ranging from email campaigns and CRM systems to social media management. The proper selection and optimization of these key tools can dramatically improve business engagement, conversion rates, and growth. However, choosing the right tools from…

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Marketing Strategies for EOS: Elevating Your Business to Unprecedented Levels

blog, brand loyalty, business growth, EOS, Lead Generation, marketing efforts, marketing plan, marketing strategy, marketplace, revenue, ROI, target audience, Uncategorized, UVPJune 7, 202434Views0Likes0Comments
The Entrepreneurial Operating System (EOS), a powerful business framework, can significantly enhance businesses' marketing strategies. EOS highlights six key areas which include vision, people, data, issues, process, and traction. When used in marketing, EOS acts as a guide for entrepreneurs, helping them develop and execute marketing strategies that drive results and maximize Return on Investment…

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Is it Wise to Reduce Marketing Expenses When Business is Underperforming?

blog, brand visibility, budgeting, cutting costs, marketing budget, marketing efforts, marketing plan, UncategorizedJune 6, 202436Views0Likes0Comments
In challenging financial times, many businesses may be tempted to cut their marketing budgets to streamline expenses. At first glance, this could provide immediate cost savings and force a hard look at how effectively marketing strategies have been performing. However, before taking such a drastic measure, companies should carefully consider the long-term implications. Neglecting marketing…

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Smart Strategy for Convincing Your Boss to Approve Your Marketing Budget

blog, business objectives, marketing budget, marketing goals, marketing plan, marketing strategy, ROI, UncategorizedJune 5, 202434Views0Likes0Comments
Getting a marketing budget approved can be a difficult task, particularly when management and marketing teams don't see eye-to-eye on necessary costs. To convince your boss of the need for your proposed budget, it requires a strategic approach, such as understanding your boss's perspective, matching marketing goals with business objectives, educating your boss on marketing…

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