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marketing strategy

Interpreting Kanye West’s Promotional Tactics: Key Steps to Triumph

In the competitive world of marketing, bold strategies often yield significant results. This concept was well epitomized by Kanye West during the Super Bowl. West, renowned for his innovative music and audacious persona, leveraged a unique marketing approach that proved highly successful. By advertising his products during the event and setting a uniform price of…

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Formulating marketing tactics to focus on the Generation Z and Millennial demographics.

Marketing strategies that resonate with Gen Z and Millennials need to be built upon an understanding of their different characteristics, values, and habitual use of media, bearing in mind that both groups are, however, technologically aware and that their choices and behaviors can influence the success of marketing strategies, particularly in respect of lifestyle products…

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Perfecting Business Expansion through Data-Driven Marketing Techniques

Data-driven marketing strategies use data analysis to inform marketing decisions. Businesses that utilize these strategies can tailor their marketing initiatives to meet the interests and preferences of their target audiences. By understanding your audience through data analysis and customer insights, businesses can create more personalised and efficient marketing campaigns. Robotic Marketer has harnessed the power…

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