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Is Our Perception Reliable? The Impact of AI Deep Fakes on Political Dialogue

AI-powered deep fakes have blurred the boundaries between reality and fiction, altering images, videos, and audio recordings, and creating a problem in discerning authentic content from manipulated media. Distinguishing the real from fake is a growing challenge, raising serious concerns about potential impacts on democratic processes and public behavior. Here are some examples of AI deep fake incidents that created waves in the political world recently:

In January 2024, a robocall mimicking Joe Biden’s voice emerged in New Hampshire, US, falsely urging voters to wait for the November election, inaccurately suggesting that participating in the primary would favor Donald Trump. This move, considered an illegal attempt to disrupt the presidential primary and suppress voter turnout, was traced back to a former state Democratic Party chair’s personal cellphone number. The voice manipulation was reportedly achieved using ElevenLabs, a leader in speech synthesis, which later suspended the offender.

In November 2023, an AI deep fake video misleadingly showed German Chancellor Olaf Scholz endorsing a ban on the far-right Alternative for Germany (AfD) party. The video was part of a campaign run by the Center for Political Beauty (CPB), an art-activism group known to address significant contemporary issues artistically.

In January 2024, UK research revealed that over 100 deceiving video ads featuring Prime Minister Rishi Sunak were circulating on Facebook. Originating from various countries and promoting fraudulent investment schemes, these ads reached an estimated 400,000 individuals.

In December 2023, the former Prime Minister of Pakistan, Imran Khan, jailed for allegedly leaking state secrets, appeared at a virtual rally. Khan’s digital avatar spoke at the rally, followed by an attempted blockage of access by the Pakistan government.

Numerous other deep fake incidents, including manipulated content featuring Donald Trump, Turkish President Recep Tayyip Erdoğan, Ukraine’s President Volodymyr Zelenskiy, and other world leaders, continue to create disruptions and misinformation.

As deep fakes become more sophisticated and easier to generate, there is increasing pressure on tech companies to enhance their detection methods. Dealing with this threat effectively will require a collective effort from technologists, policymakers, and the general public to harness AI’s benefits while safeguarding society’s trust and integrity. Our future in the era of digital manipulation will be significantly determined by how well we navigate this growing challenge.

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