The AI for Marketers Summit, scheduled for April 18, 2024, is aimed at equipping marketing professionals with the tools they need to harness the capabilities of artificial intelligence (AI). The event promises to future-proof marketing strategies and accelerate growth by pioneering the adoption of AI in the marketing sector. By bringing together leaders from different sectors, the event offers marketing professionals unparalleled learning and networking opportunities. The virtual gathering is open to all, with free registration available.
A key component of the summit is the address of various topical issues regarding the interplay between AI and marketing. The discussion will cover areas such as AI for content creation, AI-driven go-to-market success, AI for consumer engagement, and AI-driven sales and marketing alignment. These sessions intend to cover the potential of AI in content creation and storytelling, enhancing consumer behavioral change and engagement, fostering collaboration between sales and marketing teams, and driving market success through AI.
15 confirmed speakers will share their expertise and experiences in these topics. Among them are Dr. Amine Arezki from Thales, Opeyemi Oluwole from Teladoc Health, Dr. Leeya Hendricks from The Fintech Marketing Hub, Andrea Palten from Techstars, Marco Carrucciu from TradeStation, and Heather Hurd from FIS. Other speakers come from companies like Uniphore, ServiceChannel, Intellimize, and OWOW.
The agenda for the day begins with a fireside chat involving Opeyemi Oluwole of Teladoc Health and Andrea Palten of Techstars discussing the application of AI to influence consumer behavior positively.
A panel discussion follows this with Marco Carrucciu of TradeStation, Dr. Leeya Hendricks of The Fintech Marketing Hub, Dr. Amine Arezki of Thales, and Carly Botelho of Intellimize. This discussion explores strategies to capacitate marketing teams and ensure they thrive in an AI-driven environment.
The third selected session is presented by Elliott Rayner of OWOW, who shares insights into how AI can enhance storytelling and create compelling narratives that resonate with audiences.
Interested professionals can register for the AI for Marketers Summit 2024 for free and access it from anywhere starting at 9 AM ET on April 18, 2024. The official site provides more information about the summit. Attendees are encouraged to secure their free pass as soon as possible. The summit’s main goal is to help marketers navigate the ever-expressive world of AI and decipher the opportunities and challenges that lie therein.